Philosophy

Our philosophy is simple and can be described in a single sentence:

“Your watch is meant to be used – Always”

 

Creating versatile watches with high quality, developed to endure all challenges, occasions, and environments in your daily life.

Being a sailor, E.C.Andersson’s founder wanted a watch that could match both the harsh climate out at sea and the more formal, social environment once docked in harbor. A people’s watch, fitting most wallets, without compromising quality. Always mechanical automatic, made of durable materials with a progressive, yet clean design.

A watch made to endure You

 

The Scandinavian design philosophy

The Scandinavian way of design is clean, sophisticated, functional and durable. Northerners simply enjoy products that will last, both in quality and style.

E.C.Andersson Watch Co. has embodied the Scandinavian design language, not by studying it, but as a given natural course.

Having its head office in Gothenburg, E.C.Andersson Watch Co. is based in the centre of Scandinavia, surrounded by the natural beauty of northern climate. The salty ocean winds consistently reminding us of the relentless Northern Sea, pushing its waves up Sweden’s rocky shores, and the breathing pine forests, howling of natural wildlife.

We are Scandinavia